Lady Gaga Signs New 'Live Nation' Deal!

Natti Mayıs 20, 2021

Lady Gaga has just signed a new artist management deal with Live Nation! The new mega deal was struck between Gaga and her new manager Bobby Campbell and announced last Wednesday by Live Nation's chief executive Michael Rapino. Rapino stated “Lady Gaga is one of the most iconic and highest-grossing artists of this generation,” he continued, “We have a longstanding relationship with Lady Gaga dating back to her 2009 Fame Ball Tour and we look forward to continuing to support Lady Gaga and her manager Bobby Campbell in their careers.”

Gaga's new manager Bobby Campbell added, “Lady Gaga and I have had an incredible relationship with Live Nation over the last five years. Their insight, strategic vision and global power have made them a truly invaluable member of our team. I’m ecstatic to be working even more closely with them in the years to come as we take Lady Gaga’s career to new levels all around the world.”

Gaga split from former manager Troy Carter in November of 2013 but has continued to move forward with her Artpop era despite only selling 713,000 copies of the album compared to her previous project Born This Way selling 1.1 million in sales within the first week alone. Gaga's "Do What You Want" feat. R. Kelly visual disaster (the video never seeing the light of day) and missteps with not properly rolling out every aspect of the albums releases has dimmed the singer's usual unbeatable shine. On the positive side, Gaga still has her Art Rave - The Artpop Ball Tour which is already sold out in Toronto and Los Angeles in support of the still current Artpop era and now with the brand new Live Nation management deal hopefully will re-seal the singer's hits and "Applause" from her little Monsters and also the critics (If she even cares!).